It is harder than ever to grab and maintain people’s attention in today’s digital age. Explainer animations have become a powerful way of simplifying complex ideas for the audience. The aesthetic appeal of these animations makes them so good. Well-differentiated movement, synced audiovisual elements, and smooth transitions can help increase audience engagement while increasing the understanding of the content for the user.
This blog explains ten pro tips from Video Jeeves professionals that make explainer video animations smooth and powerful. These hacks will help you create animations that connect with your audience, from careful storytelling to making smart use of motion techniques. These suggestions from our experts will improve the worth of your explainer videos and make them more entertaining and successful, no matter what your experience level as an animator is.
Make your explainer animated stories into visually appealing videos that interest your audiences and make a lasting impression.
1. Write A Short and Interesting Script
All great explainer video productions begin with a good script. Your script is the base of a smooth and powerful video. It determines the tone, pace, and flow of your video. To make your animations smooth, your script needs to be concise, straightforward, and focused on a specific goal.
For a simple and concise script, divide the script into three sections:
- The issue your audience is troubled with
- The solution you provide
- A clear call-to-action of what you’d like them to do next
Avoid using slang language. Write short and simple sentences. Talk to your audience directly. Generally, you should keep your script to fewer than 250 words for a 90-second video. A brief script is easier to animate and prevents messy and disordered visuals.
In the professional explainer video production industry, scriptwriting is an art. We suggest that you read the script to detect awkwardly phrased words or useless information. This way, your final voice-over will sound natural and enjoyable.
2. Plan The Outline of the Video
Going directly for making animation without planning it out first can result in confusion and wasted time. Our expert video animators at Video Jeeves use storyboarding to see the script visually before turning to animation.
Storyboarding plans out every scene. It indicates what is happening visually at each point in the script. This helps the animator in knowing:
- Scene changes
- Camera perspectives
- Timing for action
- Text or voice-over alignment and placement
Visualize the storyboard as your design. It keeps you on track with your project, avoids miscommunication, and helps you align your vision. The storyboard usually has frame-by-frame sketches with text in professional explainer video production. This planning shortens revision time and enables clients or partners to approve video animations more quickly and easily.
A detailed storyboard also allows you to assess the visual pacing and flow of the video at an early stage of production. This is important for creating smoother and more visually consistent animations.
3. Choose an Appropriate Style for Animation
When it comes to making a wonderful explainer video, the type of animation style you choose matters a lot. It influences the tone and allows your audience to connect to your message. If you want something simple and easy to understand, 2D animation is a great choice. It is clean, plain, and great for most videos.
If you need to present a product in more depth, 3D animation makes it look and feel more realistic and engaging. You can check out How to Make 3D Video Animation in 2025 for help. Whiteboard animations are perfect for educational and informational content or guides. It is relaxed and easy for the listeners. Motion graphics may also be the way to go if you have a new brand based on technology.
Additionally, if your content focuses on words, kinetic typography or moving text can help you enhance your key points. A professional and experienced explainer video company can help you find the perfect style for your goal. You must keep it consistent and use an easy-to-read style to make your video look professional and effortless.
4. Be Consistent in Branding
Every expert explainer video company in USA realizes that branding is essential. Your video must look and feel like your brand. It not only helps in recognition but also strengthens trust with your audience.
The elements you can add to your explainer video animation to brand and personalize it include:
- Your logo or brand name
- Brand colors
- Fonts that you incorporate into your site and materials
- Your tone. Keep it fun, serious, and inspirational
Consistency in the brand makes your explainer video a real addition to your company. It allows audiences to associate the video with your site, email, and social posts. With the association, your content becomes more impactful, and your brand is remembered better.
A proper brand tone also makes animation smoother. Things are simpler to combine visually, and transitions aren’t forced or unexpected. Top explainer video production companies have design templates in various sizes to represent your brand so that your video adapts to the bigger picture of your strategy.
5. Use Voice-Over in Videos
Sound is just as important as pictures are in explainer video production. An unclear voiceover or bad audio quality can ruin the smoothness of your animation and drive away potential customers.
Here are some tips for a perfect voice-over from our experts:
- Work with a voiceover talent with experience
- Find a voice with the right tone for your brand
- Have background music that is not overpowering or distracting
- Add minimal sound effects to make actions seem more authentic
Good sound produces attention. It effortlessly carries the viewer along with your story. Talented animators in explainer video animation services tend to use several voiceovers takes to fit ideally with the graphics of your video.
Additionally, sync the audio properly with the animations. Wrongly timed voiceovers or delayed effects will divert people’s attention and disrupt the rhythm of your animation.
6. Apply Smooth Motion Techniques
One of the keys to looking professional in your explainer video production is the way things move on the screen. Smooth movement keeps your audience interested and allows your message to be understood clearly.
Professional explainer video animation services use methods such as easing in and out so that objects don’t move too suddenly. These professionals apply overlapping action and subtle motion blur to provide real animations. These little details do great things for the continuity of your video. An expert explainer video company will use these techniques sensibly so that one scene flows into the next effortlessly.
If you’re also making shorter versions of your video, such as YouTube Shorts, less jerky animations can shorten editing time and animator pricing for YT shorts and make it easier to handle. The smoother the animation, the more professional and refined your video will be to your viewers.
7. Keep Everything short and Interesting
Today’s users have shorter attention spans than they ever had. Therefore, your explainer video production needs to explain everything quickly in the shortest possible time. A good explainer video company is an expert at keeping it brief, concise, and entertaining without compromising or changing the message.
The objective is to describe your product or idea in a manner that keeps your viewers engaged till the end. This is why many explainer video animation services focus on concise scripts, rapid visuals, and motivational voiceovers.
This is even more crucial if you’re developing content for social media platforms such as YouTube Shorts. Short and sharp clips work best and can influence animator rates for yt shorts if revisions or edits have to be made. By making your video engaging and concise, you save time and cost while creating a lasting impression on viewers.
8. Try It Out
Once you have finalized your explainer video, you should try it out first before you release it officially. Share it with a small sample of friends, coworkers, or loyal customers, and make sure to get them to give you genuine feedback. A qualified explainer video company will also assist with this step, making any necessary adjustments if required.
A few edits can have a considerable impact, whether it needs adjusting timing, voiceovers, or visuals. This trial stage is also an excellent opportunity to test how your video performs on various platforms, such as YouTube Shorts. If you are repurposing, checking in early can also help with animator rates for yt shorts.
Additionally, if something doesn’t feel right on your test, your explainer video animation services team can assist you in making adjustments without significantly contributing to your total explainer video price. Testing saves time and money, and guarantees your completed video gets what it is worth.
9. Use SEO and Platforms
Once your explainer video has been produced, it’s now time to make sure that people get to watch it. Applying search engine optimization practices is a powerful way to get more people to watch your video.
Hiring a professional explainer video company can help you add attention-grabbing titles, descriptions, and keywords so that your content has a better chance of ranking well on YouTube as well as Google. When you pair SEO with intelligent platform decisions, you increase the likelihood that your message is being viewed.
If you’re using explainer video animation services to create videos for various platforms, such as Instagram, LinkedIn, or YouTube, ensure each copy is optimized for that platform. This improves visibility and lessens your budget, allowing you to manage your explainer video cost. Additionally, advanced planning with SEO will minimize repetitive edits and help control animator rates for yt shorts more effectively.
10. Improvise Based on Performance
After your explainer video is running, you should monitor the performance. You must check out views, watch time, clicks, and comments. This will help you realize what’s good and what it lacks. An experienced explainer video firm will typically provide guidance or tools for you to get an idea of your video’s performance.
You can change the script, pacing, or pictures based on this feedback. With explainer video animation services for long-form and short-form content, such as YouTube Shorts, minor adjustments can greatly impact. You might even decide to make a short version or modify the introduction to grab more viewers.
Improving doesn’t necessarily involve doing it all over again. It keeps your explainer video less expensive. Even if revisions are necessary, being adaptable with your plan can help manage animator rates for YouTube shorts without sacrificing the results.
End Note
Creating smooth, enjoyable, and easy-to-get videos requires the perfect blend of planning and creativity. Use these expert tips from Video Jeeves professionals to take your explainer video production to the next level and keep your viewers interested.
Our skilled creators provide top explainer video animation services that help your content make sense and attract viewers. Being an established explainer video company, we’re here to walk with you without high explainer video prices or complicated animator rates for YouTube shorts.
Frequently Asked Questions
How long should an explainer video be?
An ideal explainer video should be 60 to 90 seconds. Short, clear, and to-the-point videos are more engaging.
How do I find the best animation studio?
Search for experience, a strong portfolio, client testimonials, and good communication. They can tell a great deal about an animation studio.
Are explainer videos effective?
Yes! They break down complicated ideas and increase engagement, making messages more accessible. According to research by Wyzowl, 91% of consumers say video quality impacts their trust in a brand.
How much does it cost to create an explainer video?
Prices differ according to length, style, and complexity of an explainer video. It’s preferable to ask for a custom estimate. It can be anywhere between $15,000 and $35,000 or more.
How to choose a modern animation style?
Choose a style that suits your brand and content. Use 2D for simplicity, motion graphics for technology, and 3D for realistic depth.